It’s a classic labor-saver, promising to turn ingredients into family meals while you clean up, tend to your kids, and do all of the other things you could be doing instead of keeping an eye on the stove. Once you get the hang of the electric pressure cooker, it seems to basically deliver on that promise, chugging along gamely through years’ worth of weeknight dinners of pork green chili or chicken tikka masala. Since its debut in 2010, the Instant Pot has sold millions of machines and spent years as a must-have kitchen sensation.
Sure enough, in 2019, when the private-equity firm Cornell Capital bought the gadget’s maker, Instant Brands, and merged it with another kitchenware maker, the combined company was reportedly valued at more than $2 billion.